Tyler J. Jensen, CIC, CPRM, of The Top Performance Group, shares his proven framework for building a high-performance sales culture that elevates value-driven conversations over price-driven ones.
Viewers will learn how to shift client perception toward coverage, liability protection, and risk transfer while clearly explaining the importance of safeguarding assets from lawsuits. The session concludes with practical sales techniques—including permission-based closing questions—that help agents confidently guide prospects to a decision.
The Top Performance Group helps business owners elevate their life and business to new heights.
Ready to transform your sales culture and lead with value?
Explore the Dynamics Series—a proven program designed to help insurance professionals shift from price-driven conversations to meaningful, value-based sales. Whether you’re building a new approach or refining your team’s strategy, the Dynamics Series gives you the tools, techniques, and confidence to sell smarter.
Start changing your sales culture today—one conversation at a time.
