Life insurance is far more than a family protection tool—it’s one of the most versatile financial instruments available to business owners. In this Alliance Insights session, Tyler Jensen, CIC CPRM of The Top Performance Group breaks down how life insurance safeguards companies through key person coverage, buy-sell agreements, and strategic cash value planning. He explains how businesses can protect revenue, secure continuity, and avoid catastrophic disruptions by planning for the loss of vital leaders or partners. Through real examples—from tech startups to professional practices—Tyler shows how proper planning preserves valuation, stabilizes operations, and protects both employees and investors.
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